The inaugural event in 2016 welcomed 100 carefully selected Chinese, South East Asia and international Hosted Buyers. They joined the same number of elite exhibitors so that all attendees benefited from an exclusive buyer to exhibitor ratio of 1:1 and there were 2,010 pre-scheduled appointments.
In 2017 we will be maintaining this high value 1:1 ratio to ensure attendees leave the event satisfied that business has been done and a high ROI has been generated.
Key industry buyers (tour operator product managers) attend this event to source products from exhibitors. These buyers have direct purchasing power and a reputation for generating genuine business leads. These attendees commit to pre-scheduled appointments and attend destination briefings and networking functions.
Buyers in attendance included:
- Beijing Luxtrip Holding
- Cathay Pacific Holidays
- Gate 1 Travel
- Mayflower Holidays
- Novatours Group
- Uthing Travel
Relevant suppliers are selected to showcase their products and services to hand-picked Hosted Buyers. In 2016 these exhibitors each averaged 34 appointments, meeting with the most relevant buyers for them. WTM not only had a strong regional focus but a global reach too: 50% of suppliers attended from Asia and Oceania, 25% from Europe, 10% from both the Americas and MENA and 5% from Africa.
Exhibitors will represent a vast range of organisations including: Malaysia Tourism Promotion Board, Ministry of Tourism Indonesia, Philippines Tourism Promotions Board, Penang Global Tourism, Kuala Lumpur Tourism Bureau, Visit Berlin, Jac Travel, Inner Maldives, Eskimos Iceland, Cox & Kings (India), Westfield, Travellanda, C Hotels, Discovery Overland Holidays, Marriot Vacation Club International, Banyan Tree Vabbinfaru and many more.
Exhibitors represent the following sectors:
- Airlines & Cruise Line
- Attractions & Entertainment
- Hotels, Resorts , Spas, Villa & Apartment Rentals
- Destination Management Services (DMC)
- Golf Related Services
- Ground Handling Services
- Group Travel Services
- Health and Spa Services
- Private Travel Services
- National Tourism Organisations
- Regional & City Tourism Organisations
- Transport Services